As a freelance writer, one of your main goals is to keep your readers engaged and interested in your content. But with so much content out there, it can be challenging to capture and maintain your reader’s attention. Here are six freelance article writing tricks to help you keep your readers reading.
Start with a Hook
The first few sentences of your piece are crucial. They set the tone for your entire article and determine whether your reader will keep reading. So, start with a hook that grabs their attention. It could be an interesting fact, a compelling story, or a controversial statement. Whatever it is, make sure it’s relevant to your topic and piques your reader’s interest. The opening sentences to your freelance article writing are arguably the most important. Make your first impression engaging and readers will be more likely to read whatever else it is you have to say.
Example: “More than 83 percent of travelers have experienced jet lag, sometimes with as little as a one-hour time difference. Here’s how to overcome jet lag within your first 48 hours of landing.”
Use Clear and Concise Language when Freelance Article Writing
Readers want to understand what you’re saying without having to work too hard. So, use clear and concise language that’s easy to read and understand. Avoid using jargon or technical terms unless you’re writing for a specialized audience. Instead, use simple, everyday language that anyone can understand.
Before “When the process of freeing a vehicle that has been stuck results in ruts or holes, the operator will fill the rut or hole created by such activity before removing the vehicle from the immediate area.”
After “If you make a hole while freeing a stuck vehicle, you must fill the hole before you drive away.”
Break up Your Content
No one wants to read a wall of text. It’s overwhelming and can be difficult to follow. To keep your readers engaged, break up your content into smaller chunks. Use subheadings, bullet points, and images to make your article more visually appealing and easier to read.
People love stories. They’re a powerful way to connect with your readers and keep them engaged. So, whenever possible, use storytelling to illustrate your points. Share personal experiences or anecdotes that relate to your topic. This will help your readers relate to your content and stay engaged.
Asking questions is a great way to keep your readers engaged and encourage them to keep reading. Ask open-ended questions that make your readers think and reflect on the topic. This will help them feel more involved in the conversation and keep them reading to find out more.
Example: “What do you think about this topic?”
End With a Call to Action
Finally, end your article with a call to action. This could be anything from asking your readers to leave a comment to inviting them to subscribe to your newsletter. Whatever it is, make sure it’s relevant to your content and encourages your readers to take action.
Example: “Learn more about this topic by subscribing to our weekly newsletter.”
Keeping your readers engaged and interested in your content requires some effort, but it’s worth it. By using these six tricks, you’ll be able to capture and maintain your reader’s attention, and they’ll be more likely to come back for more.