The ADVAN digital marketing team shares how to develop your SEO strategy to achieve your business growth goals.
What Are Keywords? Do you want to learn how to use keywords for SEO? Whether an internet user has a question, is trying to make a comparison or needs to remember the name of that one song, a search engine can usually provide the ideal answers and solutions. What are keywords? Keywords are the words … Continue reading “How to Use Keywords for SEO for Optimal Business Growth”
If you’re reading this, you’re probably interested in getting your website more traffic and a higher rank in Google. Maybe you thought that you had to increase your website authority score to achieve this. While that is never a bad idea, you first need to focus on what causes this score to rise or fall, … Continue reading “How to Increase Website Authority”
In today’s society, Google is our best friend. We can find just about any information on there; from addresses, to products, to websites, even finding the best local Mexican restaurant. These searches can include typing one or two words in the search bar, known as short tail keywords. On the other hand, longer phrases, three … Continue reading “6 Reasons to Focus on Long Tail Keywords”
Whether you’re thinking about designing a new website or redesigning your existing website, it’s important to understand the relationship between website design and search engine optimization (SEO). While they are different, both website design and SEO can give your website visitors what they’re looking for and grow your business. The team at ADVAN creates beautiful … Continue reading “How Website Design and SEO Go Together”
When it comes to increasing your position on Google searches, it’s a known fact that content updates are king. The more quality content you add and how often you update existing content can make all the difference. But simply increasing the number of keywords used in each piece of content isn’t going to cut it … Continue reading “How Social Media Affects Your Google Rankings”
Optimize your Google My Business with these steps Google My Business (GMB) is a free tool that allows businesses to manage their online presence on Google. It’s beneficial to set up your GMB account so that users can find you when they are searching for your products or services. With Google’s local search results, a … Continue reading “How to Optimize Your Google My Business Listing”
A complete guide to YouTube optimization When someone mentions SEO, you probably think about Google. But did you know that you can also optimize your YouTube videos? YouTube video optimization is a powerful SEO tool since YouTube viewers watch 4 billion+ hours of video each month! Optimize your videos to boost your online presence with millions … Continue reading “How to Optimize Your YouTube Videos”
Get an SEO edge by posting your podcast transcripts Your Podcast Has Power So you’re using podcasting to connect with your target markets better than ever before. This medium is effective when it comes to keeping your audience engaged, but are you truly getting the most out of your work? Did you know that you … Continue reading “Using Podcast Transcripts to Your Advantage”
