Content marketing is used by businesses across the globe. It can increase sales, cost savings, and help you attract qualified customers. However, before we get into the benefits of content marketing, let’s start with the basics: What is content marketing? What is content marketing? Content marketing includes the creation and sharing of relevant content to … Continue reading “How to Build Your Business with Content Marketing”
Marketing trends are constantly evolving. At ADVAN, our expert digital marketers keep an eye on all of the latest trends, tools, and topics. You don’t want to fall behind your competition, so take a look at the tools and strategies you can embrace this year. Custom-Designed Websites Templated WordPress websites are easy to develop, cheap, … Continue reading “2020 B2B Marketing Trends”
What is SEO? Search engine optimization (SEO) is the process of optimizing your website to gain organic traffic from search engines, such as Google or Bing. SEO is an efficient and cost-effective way to increase website traffic and visibility. Types of SEO When optimizing your website, keep the content user-friendly while optimizing for search engines. … Continue reading “What are the Different Types of SEO?”