Tag: digital marketing

Why Small Businesses Need to Invest in Digital Marketing

Traditional Marketing vs. Digital Marketing Technology has changed marketing for small businesses and large businesses alike. But large businesses are not the only ones who can benefit from this new technology. When getting started, a small business owner is focused on getting customers. While traditional advertising can be effective, there’s a more efficient way. Small business … Continue reading “Why Small Businesses Need to Invest in Digital Marketing”

2020 Social Media Trends

Social Media Trends It’s true that most people spend a good amount of time on social media these days. In fact, 90% of millennials use at least one social media platform regularly. That’s why marketers believe social media should be part of everyone’s marketing strategy. But keep in mind that it can be difficult to … Continue reading “2020 Social Media Trends”

What is Native Advertising?

You may come across posts that say “Promoted Stories” or “Recommended for You” while browsing social media platforms. This is native advertising, which blends into the content on the platform in which it is placed and delivers messaging in a more organic way. These ads look like they actually belong in the interface and therefore … Continue reading “What is Native Advertising?”

What Does a Marketing Firm Do?

At a basic level, a marketing firm provides marketing services to other businesses. Additional generic terms include marketing service, marketing agency, etc. But what does a marketing firm actually do? From SEO services to social media management, each company offers its own unqiue services. However, the goal is the same: to drive traffic and increase … Continue reading “What Does a Marketing Firm Do?”

Social Media Marketing Services

Elevate your business and brand with ADVAN’s social media strategy services When you choose ADVAN as your social media marketing partner, you’ll gain access to a team of digital marketing experts. With 25+ years of experience in the industry, we have the capability to leverage powerful software applications, analytical data, and influencers. ADVAN’s digital marketing … Continue reading “Social Media Marketing Services”

2020 B2B Marketing Trends

Marketing trends are constantly evolving. At ADVAN, our expert digital marketers keep an eye on all of the latest trends, tools, and topics.  You don’t want to fall behind your competition, so take a look at the tools and strategies you can embrace this year. Custom-Designed Websites Templated WordPress websites are easy to develop, cheap, … Continue reading “2020 B2B Marketing Trends”