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So far ADVAN has created 598 blog entries.

7 Reasons Why You Should Update Your Website

2023-12-22T14:28:05-04:00June 19, 2020|Uncategorized|

While it may not seem like a big deal, don’t underestimate the importance of consistently updating your website. In order to stay competitive, you need to update your site frequently in terms of design and functionality.  With the number of users online today, regular website [...]

How to Optimize Your Google My Business Listing

2023-12-22T14:28:06-04:00June 9, 2020|Uncategorized|

Optimize your Google My Business with these steps Google My Business (GMB) is a free tool that allows businesses to manage their online presence on Google. It's beneficial to set up your GMB account so that users can find you when they are searching for [...]

How to Optimize Your YouTube Videos

2023-12-22T14:28:06-04:00June 9, 2020|Uncategorized|

A complete guide to YouTube optimization When someone mentions SEO, you probably think about Google. But did you know that you can also optimize your YouTube videos? YouTube video optimization is a powerful SEO tool since YouTube viewers watch 4 billion+ hours of video each month! [...]

How to Improve Your Email Open Rates

2023-12-22T14:28:06-04:00May 19, 2020|Uncategorized|

What is an Email Open Rate? An email is only technically "opened" when the user clicks on a link in the email or enables images in your email to be displayed. The open rate is calculated by taking the number of users who open the [...]

  • digital marketing plans for small businesses

Why Small Businesses Need to Invest in Digital Marketing

2023-12-22T14:28:06-04:00May 18, 2020|Uncategorized|

Traditional Marketing vs. Digital Marketing Technology has changed marketing for small businesses and large businesses alike. But large businesses are not the only ones who can benefit from this new technology. When getting started, a small business owner is focused on getting customers. While traditional advertising [...]

Using Podcast Transcripts to Your Advantage

2023-12-22T14:28:07-04:00May 13, 2020|Uncategorized|

Get an SEO edge by posting your podcast transcripts Your Podcast Has Power So you’re using podcasting to connect with your target markets better than ever before. This medium is effective when it comes to keeping your audience engaged, but are you truly getting the [...]

7 Tips for Increasing Employee Productivity

2023-12-22T14:28:07-04:00May 11, 2020|Uncategorized|

What is Employee Productivity? Employee productivity can be the determining factor of a successful company. It is a measure of each individual employee’s output. If by increasing employee productivity, your business can benefit from: Increased Profitability Lower Operational Costs Increased Engagement Reduced Employee Burnout Improved [...]

2020 Social Media Trends

2023-12-22T14:28:07-04:00May 5, 2020|Uncategorized|

Social Media Trends It's true that most people spend a good amount of time on social media these days. In fact, 90% of millennials use at least one social media platform regularly. That's why marketers believe social media should be part of everyone's marketing strategy. [...]

What is Native Advertising?

2023-12-22T14:28:08-04:00May 4, 2020|Uncategorized|

You may come across posts that say “Promoted Stories” or “Recommended for You” while browsing social media platforms. This is native advertising, which blends into the content on the platform in which it is placed and delivers messaging in a more organic way. These ads [...]

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