Print Ads are Not Dead!

Even in our digital world, print advertising is not dead! Print advertising is still effective, and consumers interact with print ads differently than with digital. Print marketing materials like direct mailers allow you to reach potential customers that match your target audience. A campaign that utilizes print advertising in conjunction with digital marketing can produce outstanding results.

Here are some benefits of print ads to consider when creating your marketing plan:

  • Driving action – According to Nielson Global Trust, 65% of readers take some form of action after viewing a newspaper ad.
  • Targeted marketing – You can target consumers based on their age, common interests, profession, and more.
  • Cost-effective – Use targeted print advertising to reach your niche market less expensively.
  • Engagement – Consumers are more focused on a print ad or direct mailer than those surfing the internet, scanning and even ignoring ads.
  • High recall – Because of high engagement, consumers are more likely to remember your message.
  • Pass-alongs – Once people are done reading a newspaper or magazine, they will likely pass it on to another person or business, therefore gaining you more exposure. Direct mailers also lend themselves to being shared with others.
  • Trust – Consumers have the opportunity to read and reread all information given to them in a print ad or direct mailer, which can increase credibility and trust.

We’ve created marketing support materials for over 200 companies working across all of the different industries in the Cleveland – Akron area. This includes Real Estate, Industrial Manufacturing, Hospitality, and Technology—just to name a few. We know the best way to reach your target audience, and we can advise on what will (or won’t) work for your business. In short, our past experience is the key to your success.

If you already have specific ideas, we’ll bring the project to life. If you aren’t sure what you want yet, we’ll help you develop it from scratch. Once we know your business and your goals, we’ll get it done. From logo design and branding to trade show graphics and print ads—you name it, we’ve designed it.

Graphic Design Services:

  • Logo Design
  • Business Card Design
  • Letterhead
  • Flyer Design
  • Brochure Design
  • Posters
  • Catalogs
  • Annual Report Design
  • Postcard Design
  • Direct Mail
  • Print Advertising
  • Billboards
  • Vehicle Wraps
  • Rack Cards
  • Sell Sheets
  • Display Advertising
  • Promotions

Creative Logo Design & Business Cards

Searching for a new look, logo design or comprehensive branding strategy? The ADVAN team can create the look that defines your company. Whether you are developing a strong brand for future franchising opportunities or relaunching your company, we can develop a look that transforms your vision into a power brand.

Brochures, Catalogs and Marketing Materials

We are a full-service ad agency with more than 25 years of marketing and graphic design experience. Carry your new website look and branding across all of your marketing materials, from brochures and catalogs to vehicle wraps and posters.

Direct Mail

Direct mail advertising is cost effective, allowing you to reach thousands of potential customers that match the demographics of your target market. Our direct mailers are beautifully designed to catch the eye of your audience. Direct mail is a great option for promoting events, sales, announcements, and more.

Flyer Design

We create strategically focused flyers that will get you results. Flyers can be utilized to communicate your message in a visually appealing, powerful way. They can be used for announcements, promotions, product features, and more. Full-color printed flyers will create even more engagement and help you stand out among your competitors.


A letterhead is the first thing a prospective client will see, and a beautiful, memorable design is a great way to enhance your brand. Consider what type of letterhead design best suits your business, whether it’s minimalistic or elaborate. Either way, your letterhead should leave readers with no doubt about who the correspondence is from.


Posters are a great way to convey a single key message. Whether you are looking to promote a product or service, or inform your audience, a creative poster design can draw your audience in and convey your message quickly. Our graphic designers will create beautiful graphics along with the appropriate typography to create a poster that effectively conveys your message.

Annual Report Design

The ADVAN team can save you time and money by undertaking the annual report project from start to finish. We provide the visuals and content so you can take the time to focus on the important parts of your business. From design layout to print, we have experience in creating annual reports that effectively communicate your message.

Vehicle Wraps

Get noticed and grow your business with eye-catching vehicle graphics. Having a vehicle that stands out as it is driven around creates an impression on your local community. We provide high-resolution graphics that are guaranteed to excite your audience.

Better marketing results with the best graphic designers in the area

We will maximize the return on your marketing investment. Everything made by our graphic designers will serve your marketing strategy. Regardless of budget, we will improve your marketing results with great graphic design. Above all, our designs make an impact and get results.

Our portfolio showcases the wide range of design products and styles we have tackled in the past. Rather than creating an in-house marketing department, hire us as freelance graphic designers with a great portfolio and excellent client testimonials.

Affordable rates, quick turnaround, impressive design

Due to being a small office with low overhead, we are able to provide advertising agency level work at freelance rates. Therefore, you don’t have to compromise on quality for the sake of your budget. Despite what you might have heard, original and professional marketing materials don’t have to cost a fortune.

What’s more is we get things done quickly. Many small projects can be completed within hours. Deadlines don’t scare us, and we never sacrifice quality. When you have a sudden and urgent design need, 24-hour design services are available.

However, don’t take our word for it: check out our client reviews on Google. As well as creating great designs, a common theme is how responsive we are. We believe in clear and constant communication, because we want exactly what you want. As a client, you should be able to express your opinion without reservation. Whenever a new idea comes to you, we’ll be ready to listen.

Published On: July 27, 2020Categories: UncategorizedTags: , 1072 words5.4 min read
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