digital marketing

Running Out of B2B Content Ideas? Start Here

2023-12-22T14:27:57-04:00November 3, 2020|Uncategorized|

Refresh Your B2B Content Looking for a way to refresh your brand's B2B content? As a marketer, you may often find yourself trying to find a way to make a product or service sound exciting. This is often a challenge in the B2B sphere. When [...]

Free Apps for Social Media Marketers

2023-12-22T14:28:05-04:00July 10, 2020|Uncategorized|

The digital world is always evolving, and it’s important to stay on top of trends if you want to remain relevant. We know that you may be wearing many hats as a marketer, and these free apps can help make your job a little easier. [...]

How to Improve Your Email Open Rates

2023-12-22T14:28:06-04:00May 19, 2020|Uncategorized|

What is an Email Open Rate? An email is only technically "opened" when the user clicks on a link in the email or enables images in your email to be displayed. The open rate is calculated by taking the number of users who open the [...]

  • digital marketing plans for small businesses

Why Small Businesses Need to Invest in Digital Marketing

2023-12-22T14:28:06-04:00May 18, 2020|Uncategorized|

Traditional Marketing vs. Digital Marketing Technology has changed marketing for small businesses and large businesses alike. But large businesses are not the only ones who can benefit from this new technology. When getting started, a small business owner is focused on getting customers. While traditional advertising [...]

2020 Social Media Trends

2023-12-22T14:28:07-04:00May 5, 2020|Uncategorized|

Social Media Trends It's true that most people spend a good amount of time on social media these days. In fact, 90% of millennials use at least one social media platform regularly. That's why marketers believe social media should be part of everyone's marketing strategy. [...]

What is Native Advertising?

2023-12-22T14:28:08-04:00May 4, 2020|Uncategorized|

You may come across posts that say “Promoted Stories” or “Recommended for You” while browsing social media platforms. This is native advertising, which blends into the content on the platform in which it is placed and delivers messaging in a more organic way. These ads [...]

A Guide to Accelerated Mobile Pages (AMPs)

2023-12-22T14:28:08-04:00May 1, 2020|Uncategorized|

An Accelerated Mobile Page (AMP) is designed by Twitter and Google to make mobile pages faster. Website speed is important to your visitors. In fact, around 40% of users will abandon a web page that takes more than three seconds to load, according to Neil [...]

How to Build Your Business with Content Marketing

2023-12-22T14:28:08-04:00April 28, 2020|Uncategorized|

Content marketing is used by businesses across the globe. It can increase sales, cost savings, and help you attract qualified customers. However, before we get into the benefits of content marketing, let’s start with the basics: What is content marketing? What is content marketing? Content [...]

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