An Akron – Cleveland Marketing Agency
Providing Traditional & Digital Marketing
Effective marketing and design services since 2001.
ADVAN, an Akron – Cleveland marketing agency, has helped local businesses grow with effective marketing campaigns since 2001. We’ve helped companies expand into new markets, grow their customer base, and put into place Internet-based lead generation programs. ADVAN provides a full range of both digital marketing and traditional marketing services.
Business-to-business inbound marketing.
ADVAN can successfully generate new leads for your business using inbound marketing techniques. Getting to the top positions on Google under the key phrases the people search when looking for your business can have a huge impact on your business. Our marketing team is experienced in all forms of traditional and digital Internet marketing to give you the greatest success in inbound marketing and the total lowest cost. We focus on providing the highest ROI for inbound marketing, measuring everything that we do so that you can monitor the success. We evaluate and adjust making sure that we spend every dollar as we would our own, getting you the best return and helping you grow your business.
Business-to-business outbound marketing.
Experienced in all areas of outbound marketing from direct mail to email campaigns, our team will develop successful campaigns for you. We typically set up small segment trials, modifying messages and campaigns to generate the highest response rate. Once we’ve developed a program that works on a small scale. We then execute it regionally and nationally to grow your business.
Business to consumer marketing.
The business to consumer sector is saturated with advertising across all mediums. It is easy for your advertising to get lost, overlooked or discarded. Our marketing team can develop creative, innovative advertising and promotions that help your messages stand out through the bombardment of marketing that consumers received today. Whether through social media, Internet marketing, or good old fashion direct mail, we’ll develop campaigns that get your products or service noticed. We measure performance to better understand what consumers resonate with and then take what’s working and model that success on a larger scale.
We support all of our clients with innovative tradeshow marketing solutions. We offer both graphic design and pre-show and post-show show programs. Our marketing team will make sure that every dollar spent on tradeshows is effective and giving you the greatest return. We understand trade shows better than any other Cleveland marketing agency. We have over 20 years of experience in tradeshows and we’ve partnered with all the top exhibit vendors such as Skyline.
The importance of your brand.
For many years, branding was the primary focus of many marketing agencies. Although still receiving heavy focus, branding alone is not enough to get you noticed, to get your phone ringing or to generate leads for your business. Branding is extremely important but it’s just the start of the marketing support that you need. We do need you to look professional, credible, and visually positioned above your competitors. How you position yourself and your messaging is essential to supporting your brand. But branding efforts need to be followed up with getting that message out there, increasing the recognition of your brand and getting you in front of your potential customers. Our experienced brand development team can handle all aspects of this. From logo design, messaging, tagline development, positioning statements, add copy and content, we can help you with all aspects of branding that sets you apart in your industry.
Graphic design. What do you look like?
To look professional your branding should be extended across all your marketing materials from your business cards and brochures through your Internet marketing and copywriting. Carrying your branding through everything is essential to creating a corporate presence, that relays credibility, reliability and trust as an established business. Your branding is how you present your business to the world. Professional design is essential for that. Rely on the graphic designers at ADVAN marketing agency to deliver that professional marketing collateral for everything that you use to communicate with your customers.
Getting the right website design is key.
Your website is one your most important assets, your brochure to the world. You can find web designers and web development services everywhere at every price. Just do a Google search and you’ll see non-U.S based companies offering websites as low as $250. You could even hire your high school nephew to develop a free site for you. But that doesn’t generate new customers and new business. Every aspect of your website needs to be carefully engineered to the strict standards and requirements the Google is now demanding. We build websites based on what Google is looking for to have your business perform well on the internet. We review your competitors, then carefully craft your look and your messages to raise the bar above your competition. If your customer views your competitors and they view your website, our goal is to design the site so they call you. Your website should pre-sell the customer before they even engage you in a conversation. We utilize calls to action that make it easy to start a dialogue with your business. We incorporate live chat, call to actions such as large phone number is clickable, mini web forms offer to get started, and engaging content messaging and graphics.
Social media for businesses.
For a business-to-consumer companies, social media is your number one marketing asset. For business-to-business markets, your second most important asset is your social media. We find that business-to-business clients, initially think no one ever looks at their social media but that is not true. Your social media tells the world who you are, what’s important to you, what is your culture, and what your values are. People buy from people and customers use social media due to determine what type of a company you are. Are you, someone, they want to do business with? It is the personality of your company. It is also the first place that new hires will look at your company and make the judgment are you somewhere they want to work. For millennials, it is essential that you are giving back to your community in some way that your business contributes to a great cause and this is where you tell that story. For a business to consumer marketing, social media is essential to do it right. The ADVAN social media team can help you get the greatest impact and return from your advertising. The cost of Facebook and Instagram advertising used to be minimal providing the highest rent return on investment of any marketing medium. But today’s Facebook has changed everything, and it is a pay to play environment that’s quickly catching up with Google paper click. Social media advertising requires an expert level of knowledge. The ADVAN team is experienced inA.B. testing and making sure that every dollar you spend is not being wasted but giving you the maximum return. The Akron – Cleveland marketing agency of ADVAN and social media team can maximize your success with social media.
Google paper click management or PPC management
The cost of Google PPC advertising has increased dramatically as more companies drive up the bidding prices. Many companies are now paying as much as $30 plus per click for the most sought-after valuable terms. We recommend using Google paper click when we cannot get the terms you’re looking for naturally either the root or through longtail SEO key phrases. We can, however, manage your paper click campaign to make sure that you’re not getting click fraud, that you are using every tool that uses they offer including digital lads image ads reap remarketing and everything that can take every dollar spent and maximize it to the fullest extent. We measure engagement, we measure conversion and we look at what’s working and then that’s where we put the doll of your valuable PPC dollars and not in terms that don’t convert.
So why should you choose the ADVAN Cleveland marketing agency?
Because we get the job done. We have so many clients that come to us that say they’ve been paying for SCO services and or website maintenance and they just don’t see the need to move. They don’t see the increase in traffic they don’t see the increasingly they just don’t see anything other than the company is taking their money. We are held accountable for everything that we do. We move the needle. We only take on clients that we know we can be successful with. If we don’t think we can be successful at getting the positioning, you need I got you the look the marketing campaigns the marketing media and Greg materials that you need to be successful then we will not take you on as a client. We are committed to your
We don’t judge but customers do. How you look so important. The company that you hire to do your marketing make sure they’ve got good graphic designers they can elevate your brand. They can see what the competition is doing and take you one step further. You want to look like the leader in your industry. The team at advantage Cleveland marketing agency can do that for you.
Who do we work with? Everybody who’s committed to growth.
With small businesses we work directly with the owner and are there outsourced marketing team. With midsize businesses we support the C suite level managers and also the marketing managers and become their trusted partner, there go there, they’re know how to do it in person, they’re a reliable source for a fast turnaround on graphic design and the marketing media projects they need. Four large companies, we become their graphic design team their marketing support team and there go to people for SCO and social media management as far as their paper click campaign and social media Facebook advertising campaigns. We want to be your Cleveland marketing agency. We want to be your Cleveland marketing agency.
No matter what the size of your business we can help you. We have high-value programs that will give you a significant return on your investment.
How we work with you.
We do not employ salespeople we hire an experienced marketing strategist. Our marketing strategist is our client contact and they direct the work that we will do with each client. They evaluate the programs that we’re doing and report back to the clients and show departments the measurements everything they need and then they develop a strategy for the next. That we are working with the client. This is what differentiates our business is the Space high level of marketing expertise within our organization from client interfacing and project management all the way through our design and development staff.
Our Marketing Services
- Strategy & Positioning
- Print Advertising
- Print Design (brochure, catalogs, postcards, flyers)
- Cleveland SEO Services
- Display Banners
- Email Marketing
- Direct Mail
- Public Relations
- Social Media Marketing
- Market Research
- Creative | Copy & Design
We are still serving the customers that began working with us back in 2001. The reason is that we are a core part of their business success and their business growth. We provide a low-cost/ high-value service to help companies grow. Hire the ADVAN team of talented web designers near me.
If you’re looking for a Cleveland marketing agency, talk to us. We have an office located in downtown Cleveland and headquarters in Stow Ohio. We can outperform all the Cleveland area marketing agencies. We’d love to show you our results and what we’ve done for other customers. We work across all industries and all business sectors from legal, healthcare, industrial manufacturing, to retail.
Ready to redesign your website, hire a marketing expert, or area’s best graphic designers?
Talk to us (330) 688-1324