SEO for Law Firm Websites
SEO for law firm websites is what enables your law firm to be found online by the people who are looking for your services. It is the practice of optimizing your website for keywords that your potential clients are searching on search engines like Google.
While there are certainly some firms that are late to the party, lawyers were among the early adopters of SEO, and so the competition in many areas is incredibly stiff.
Because of that, and because of the advancements that Google and other search engines have made over the decades, successful SEO for law firm websites requires a variety of capabilities, including:
Legal keyword research
PR + community outreach
Social media advertising