Social Media Services That Actually Support Your Marketing Strategy

Redefine the the real opportunities for your brand

Social media shouldn’t feel overwhelming, confusing, or like something you post on just to say you did. Done right, it strengthens your brand voice, builds credibility, and helps your business stay visible and relevant. Whether you need clarity, better execution, or stronger strategy, we help you turn social media into something purposeful and effective.

With the right mix of insight, creativity, and strategy, social media becomes more than just posting—it becomes a powerful extension of your marketing. We focus on what truly matters: meaningful engagement, clear messaging, measurable impact, and a presence that reflects who you are as a brand today.

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Let’s Strengthen Your Social Media Strategy

If you’re ready for clarity, better execution, and real results, we’d love to talk about what’s possible for your brand.

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Social Media Auditing

Most businesses post without a clear plan—or copy what others are doing and hope it works. Our social media audits give you a clear understanding of your presence, how you compare to competitors, and where you can make meaningful improvements.

Your audit can include:

Review of each active platform
Competitor + company comparison
Follower and connection analysis
Graphics, images, and video quality
Content review including hashtags, keywords, tone, and emojis
Posting frequency and consistency
Engagement performance
Relevance of posts to your audience, season, and industry

Social Media Training

If you’re handling social media internally, the right training can make all the difference. Our training covers both strategy and execution so your team can post with intention, consistency, and clarity.

Training can include:

Building an effective social media strategy
Best practices for posting and scheduling
Creating usable content calendars
Writing engaging, on-brand content
Designing and editing graphics and video
Incorporating keyword and SEO strategies
Understanding analytics and engagement metrics
Adapting based on performance
Streamlining workflow so social doesn’t feel overwhelming

Campaign Planning & Management

We can support campaigns on platforms including:

LinkedIn
Facebook
Instagram

We help define goals, craft messaging, design campaign assets, monitor performance, and make adjustments along the way—so your campaigns are strategic, cohesive, and measurable.

Let’s Make Social Media Work Smarter for Your Business

If you’re ready to gain clarity, improve execution, or finally put strategy behind your social media presence, let’s talk.

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Social Media Creative Agency FAQs

What does a social media ad agency do?

A social media ad agency specializes in creating and managing advertising campaigns on various social media platforms. These agencies help businesses and brands leverage the reach and targeting capabilities of platforms like Facebook, Instagram, Twitter, and LinkedIn to promote products or services. The agency’s services typically include strategic planning, ad creation, audience targeting, budget management, and performance analysis. Social media ad agencies aim to optimize campaigns for specific goals, such as brand awareness, lead generation, or sales. They stay informed about platform algorithms, trends, and user behavior to maximize the effectiveness of ads. Additionally, agencies often provide insights into the competitive landscape and industry trends to ensure their clients remain competitive in the dynamic world of social media advertising.

What is a social media agency?

A social media creative agency is a specialized firm that helps businesses and individuals establish and maintain a strong presence on social media platforms. These agencies offer a range of services aimed at enhancing brand visibility, engagement, and communication with the target audience. Social media agencies often provide strategic planning, content creation, community management, and advertising services across platforms such as Facebook, Instagram, Twitter, LinkedIn, and more.

Key responsibilities include developing and executing social media strategies, creating and curating content, monitoring analytics, and fostering audience interactions. Social media agencies adapt to the evolving landscape of social platforms, staying abreast of trends, algorithms, and best practices. They tailor their approach to align with client goals, whether it’s building brand awareness, driving website traffic, or increasing sales. By leveraging their expertise, social media agencies help clients navigate the complexities of various platforms, maximize their online presence, and cultivate meaningful connections with their audience.

What is the difference between a creative agency and a marketing agency?

A creative agency and a marketing agency serve distinct yet interconnected functions. A creative agency primarily focuses on the artistic and visual aspects of brand communication. It specializes in graphic design, branding, and creative content creation, striving to develop visually compelling and innovative elements that resonate with the target audience.

On the other hand, a marketing agency takes a broader approach, encompassing the entire spectrum of promotional activities to achieve business goals. Marketing agencies develop comprehensive strategies that may include market research, advertising, public relations, digital marketing, and more. They aim to create a cohesive and effective plan to promote products or services, increase brand awareness, and drive customer engagement.

While a creative agency contributes to the visual identity and aesthetic appeal of a brand, a marketing agency integrates these creative elements into a broader framework to strategically position the brand in the market and drive overall business success. Both agencies often collaborate to ensure a harmonious blend of creativity and strategic marketing initiatives.

Social Media Services and Ad Campaigns | How They Work Together

Outside of your social media package, a great option to further increase your social media lead generation and following is to invest in social media ad campaigns. Virtually every social media platform has opportunities for you to boost a post or even create a campaign. This is a great way to reach people outside your typical audience, and our social media team at ADVAN knows how to create a great ad campaign to help boost your online presence.

Improve Your Credibility

Working on your social media presence will not only create stronger brand awareness, but it will also give you more credibility The first thing that people do when they look up your business is going to your website and check out what kind of social media you have. Having consistent posts and engagement on the platform is a great way to let your potential customers/clients know that you are an active and legitimate business. It also is a great way to showcase a more personal side of your business to make people feel more connected to your brand and what you have to offer.

Finally, it is important to have someone optimize your ad campaigns. Ad campaigns can be a costly investment, and if they are not done correctly, they can have a low return on investment and cause you frustration. Our ADVAN social media team works closely with the SEO team to ensure that we maximize our optimization efforts when creating your campaign.

Get Started With Social Media Today

Have no idea where to even start? Give us a call today. We will be happy to help you navigate through this process. If you have existing social media accounts, we can help you optimize them and make sure your platform is branded so that you are giving your audience the best representation of your business.

Social Media Management Services