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A Guide to Accelerated Mobile Pages (AMPs)

2023-12-22T14:28:08-04:00May 1, 2020|Uncategorized|

An Accelerated Mobile Page (AMP) is designed by Twitter and Google to make mobile pages faster. Website speed is important to your visitors. In fact, around 40% of users will abandon a web page that takes more than three seconds to load, according to Neil [...]

How to Build Your Business with Content Marketing

2023-12-22T14:28:08-04:00April 28, 2020|Uncategorized|

Content marketing is used by businesses across the globe. It can increase sales, cost savings, and help you attract qualified customers. However, before we get into the benefits of content marketing, let’s start with the basics: What is content marketing? What is content marketing? Content [...]

What Does a Marketing Firm Do?

2023-12-22T14:28:09-04:00April 27, 2020|Uncategorized|

At a basic level, a marketing firm provides marketing services to other businesses. Additional generic terms include marketing service, marketing agency, etc. But what does a marketing firm actually do? From SEO services to social media management, each company offers its own unqiue services. However, [...]

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Social Media Marketing Services

2023-12-22T14:28:09-04:00April 24, 2020|Uncategorized|

Elevate your business and brand with ADVAN's social media strategy services When you choose ADVAN as your social media marketing partner, you'll gain access to a team of digital marketing experts. With 25+ years of experience in the industry, we have the capability to leverage [...]

Social Media Marketing During COVID-19

2023-12-22T14:28:10-04:00April 22, 2020|Uncategorized|

Social Media Marketing: Times Have Changed The coronavirus has brought with it tons of change. From homeschooling kids to working from home, we’re trying to adjust to this "new normal." During uncertain times, people look to their communities to decide how to respond.  Social media marketing [...]

2020 B2B Marketing Trends

2023-12-28T16:37:54-04:00April 20, 2020|Marketing Agency Creativity|

Marketing trends are constantly evolving. At ADVAN, our expert digital marketers keep an eye on all of the latest trends, tools, and topics.  You don’t want to fall behind your competition, so take a look at the tools and strategies you can embrace this [...]

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What are the Different Types of SEO?

2023-12-22T14:28:11-04:00April 17, 2020|Uncategorized|

What is SEO? Search engine optimization (SEO) is the process of optimizing your website to gain organic traffic from search engines, such as Google or Bing. SEO is an efficient and cost-effective way to increase website traffic and visibility.  Types of SEO When optimizing your [...]

5 Steps for Creating a Cohesive Brand Identity

2023-12-22T14:28:11-04:00April 16, 2020|Uncategorized|

What is Brand Identity? Your brand identity refers to the way your company portrays itself across all platforms. It includes everything from your advertising and logo to your email marketing and social media.  Why Does Brand Identity Matter? Your brand identity is vital to your [...]

How COVID-19 Will Affect Your Ecommerce Business

2023-12-22T14:28:11-04:00April 7, 2020|Uncategorized|

COVID-19 And Your Ecommerce Business The Coronavirus and Internet Usage COVID-19 has had an effect on businesses across the globe. With states in "lockdown" mode and quarantined for a number of days and weeks, internet usage has increased. TheGuardian.com states that internet usage has increased [...]

Crucial Marketing Updates During the Coronavirus

2023-12-22T14:28:12-04:00April 6, 2020|Uncategorized|

The Impact of the Coronavirus Businesses are faced with several concerns amid the coronavirus, from maintaining a customer base to setting up their teams to work from home. Some businesses have temporarily or permanently closed, while many employees have been laid off. Make sure you're [...]

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